Offer Architect — 6 Figure Academy

You're setting the foundation of your offer. The product format you choose shapes everything — the price you can charge, how you deliver it, and the tools you'll need.

Not sure which to pick?

Just starting out? → eBook or Mini Course — fastest to create, lowest barrier to sell
Want recurring income? → Membership or Group Coaching
Want to charge premium prices? → Coaching, Done-For-You, or Mastermind

The more specific you are about your audience and their problem, the better your AI-generated output will be.

What type of offer are you creating?

Select the format that best matches your product idea

1 Your Niche / Topic Area
Why this matters Your niche is the topic your offer lives in — e.g. "make money online", "weight loss", "dog training". The more specific you are here, the more relevant your AI-generated audience, problem, and angle suggestions will be.

What topic or market is your offer in?

1 Product Format
Which format to choose Different formats command different prices. eBooks: $7–$47. Mini Courses: $27–$97. Full Video Courses: $97–$497. Coaching: $500–$5K+. Masterminds: $2K–$25K+.

Start with the format you can realistically create and deliver in the next 30 days.

eBook / PDF Guide

Video Course

Mini Course (3–7 videos)

Templates / Swipe Files

1-on-1 Coaching

Group Coaching / Community

Membership / Subscription

Challenge (5 or 30 day)

Live Workshop / Webinar

Software / Tool / App

Done-For-You Service

Mastermind / High-Ticket

2 Target Audience

Who is this offer for? (be specific)

Click to use a suggestion ↓

What is their #1 painful problem?

Click to use a suggestion ↓

This step gives the AI the strategic context it needs to write compelling copy. Your price point, angle, and story aren't just form fields — they're what separates a generic output from one that actually converts.

Most important fields here:

Angle / Mechanism — a named system or method makes your offer feel unique, even in a crowded market. Use the ✨ Suggest button if you're stuck.
Your Story — buyers purchase from people they trust. Even a single sentence of authentic backstory dramatically improves conversion.
Order Bump — this is the highest-ROI addition to any funnel. Even a $17 bump at 20% take-rate adds $3.40 to every sale.

Pricing, angle & extras

This shapes the entire offer structure and sales copy that gets generated

1 Front-End Price Point
Choosing your price Match price to traffic temperature:

Cold traffic (solo ads, paid ads to strangers) → $7–$47
Warm traffic (your email list, social following) → $47–$197
Hot traffic (existing buyers, referrals) → $197–$997+

You can always test higher prices after your first 10 sales.

Tripwire

$17

Low Ticket

$27

Low Ticket

$47

Mid Ticket

$97

Mid Ticket

$197

High Ticket

$297

High Ticket

$497

Premium

$997

Ultra Premium

2 Your Angle / Hook

What is your unique mechanism or angle? (optional but powerful)

Click to use a suggestion ↓

Your story / credential (why should they trust YOU?)

3 Funnel Add-Ons

Order Bump Price

What is an order bump? A checkbox offer shown on the checkout page before the customer clicks "buy." It's the single highest-converting upsell in any funnel — typically 15–35% of buyers add it with zero extra friction. Keep it low-priced and directly complementary to the main offer.

None for now

$17 Bump

$27 Bump

$37 Bump

$47 Bump

$97 Bump

Upsell (OTO) Price

What is a One-Time Offer? Shown on a separate page immediately after the customer buys. They're in buying mode, trust is established, and conversion rates run 10–25%. Price it at 2–5× your front-end offer. It should be a bigger, faster, or deeper version of what they just bought.

None for now

$47

$97

$197

$297

$497

$997

4 Tone & Style
How tone affects your copy This controls the voice of everything the AI writes — headlines, emails, and sales copy.

Conversational → feels like advice from a knowledgeable friend
Bold & Direct → confident, punchy, no filler
Story-Driven → emotional, builds connection before the pitch
High-Urgency → deadline and scarcity-focused language

Conversational & Friendly

Bold & Direct

Professional & Credible

Story-Driven

High-Urgency / Scarcity

The Claude API key lets this app communicate directly with Anthropic's AI to generate your personalised offer — it is never stored, logged, or shared. It exists only in your browser for this session.

How to get your free key:

Go to console.anthropic.com and create a free account
Navigate to API Keys and click "Create Key"
Copy the key (starts with sk-ant-api03-) and paste it below
Anthropic gives new accounts free credits — enough to generate dozens of offers

Once you click Test Key and get a green tick, the Generate button will activate.

Ready to build your offer

Review your setup, enter your Claude API key, then hit Generate

1 Offer Summary

2 Claude API Key

Your key is used only for this session and is never stored or shared. Get yours free at console.anthropic.com

Testing requires the app to be hosted (e.g. Netlify). If you're running locally, use key without testing →

👁️ Preview sample output (local testing only — no API needed)

Warming up the AI...

Generating your custom offer package

✅ Your complete offer package is ready

📣

Sales Page Headline

📚

Product Outline

🏗️

Build Your Product

Your outline above is your product blueprint — now go build it. Use the tools below to create your actual product before setting up your funnel.

* Affiliate links marked ★ help support 6 Figure Academy at no extra cost to you.

🎁

Lead Magnet

➕

Order Bump

🚀

One-Time Offer (Upsell)

📧

5-Email Launch Sequence

Click any email to expand it. Copy each into your autoresponder.

Next Step

Your offer is ready. Now let's get it live.

🚀 Build Your Funnel →

Headline · Product Outline · Lead Magnet · Order Bump · Upsell · 5-Email Launch Sequence

Not happy with the output?
Re-run with the same inputs

Copy everything to clipboard
to paste into a doc or AI tool

🎉 Your Offer Package is Complete!

Great work. Your next step is to build your email sequences — or head back to the course to continue.

✉️ Build Your Email Sequences → ✅ Mark as Complete & Return to Course

What type of offer are you creating?

1 Your Niche / Topic Area
Why this matters Your niche is the topic your offer lives in — e.g. "make money online", "weight loss", "dog training". The more specific you are here, the more relevant your AI-generated audience, problem, and angle suggestions will be.

1 Product Format
Which format to choose Different formats command different prices. eBooks: $7–$47. Mini Courses: $27–$97. Full Video Courses: $97–$497. Coaching: $500–$5K+. Masterminds: $2K–$25K+.

Start with the format you can realistically create and deliver in the next 30 days.

2 Target Audience

Pricing, angle & extras

2 Your Angle / Hook

3 Funnel Add-Ons

Ready to build your offer

1 Offer Summary

2 Claude API Key

How to Get Your Free API Key

🎉 Your Offer Package is Complete!

Business Setup Checklist

What type of offer are you creating?

1 Your Niche / Topic Area i Why this matters Your niche is the topic your offer lives in — e.g. "make money online", "weight loss", "dog training". The more specific you are here, the more relevant your AI-generated audience, problem, and angle suggestions will be.

1 Product Format i Which format to choose Different formats command different prices. eBooks: $7–$47. Mini Courses: $27–$97. Full Video Courses: $97–$497. Coaching: $500–$5K+. Masterminds: $2K–$25K+. Start with the format you can realistically create and deliver in the next 30 days.

2 Target Audience

Pricing, angle & extras

2 Your Angle / Hook

3 Funnel Add-Ons

Ready to build your offer

1 Offer Summary

2 Claude API Key

How to Get Your Free API Key

🎉 Your Offer Package is Complete!

Business Setup Checklist

1 Your Niche / Topic Area
Why this matters Your niche is the topic your offer lives in — e.g. "make money online", "weight loss", "dog training". The more specific you are here, the more relevant your AI-generated audience, problem, and angle suggestions will be.

1 Product Format
Which format to choose Different formats command different prices. eBooks: $7–$47. Mini Courses: $27–$97. Full Video Courses: $97–$497. Coaching: $500–$5K+. Masterminds: $2K–$25K+.

Start with the format you can realistically create and deliver in the next 30 days.